The Cocktail Guru Welcomes Elayne Duff
As Brand Advocate Consultant
NEW YORK, NY, January 22, 2018 – Jonathan Pogash and The Cocktail Guru team are pleased to announce our newest team member Elayne Duff, who joins The Cocktail Guru as an advising consultant. In that capacity, she will be our “Ambassador Training and Program Development Guru.”
Jeffrey Pogash states: “I had the great pleasure of working with Elayne for a number of years when she was Head Mixologist and Ambassador for Diageo’s Wine and Spirits Luxury Portfolio. I witnessed her dedication to product and the tremendous innovation creativity and profound enthusiasm that she brought to her job. In addition, I could not help but be impressed by Elayne’s depth of knowledge in all product categories and the sheer joy that she brought to all of her activities. She is a consummate professional.”
Those of us who know Elayne are looking forward to working with her, as her expertise and professionalism will add even greater dimension and depth to our outstanding team of ambassadors, mixologists and consultants that form The Cocktail Guru.
About The Cocktail Guru Brand Advocate Program:
We believe Brand Ambassadorship – or as we like to call it, Brand Advocacy – to be an essential and extremely cost effective way to build brands. Working on-premise (and/or off-premise if the case may be) and with a vast network of bartenders and industry professionals who are dialed into influencers at the highest profile accounts, our National team will act as advocates for your brand and go-to experts on the category.
About The Cocktail Guru:
Created in 2005 by preeminent bartender Jonathan Pogash, The Cocktail Guru has grown to be one of the most highly regarded beverage consulting firms in the U.S. The Cocktail Guru manages all aspects of ambassadorship for beverage brands, creates and executes drinks programs for bars and restaurants, as well as produces and executes special events.